Buick is faithfully searching for the fountain of youth with its new products as it tries to shed the “old man” image.
But losing that might be more difficult than shedding the spare tire stomachs so many of its customers carry to their bridge games. Meet the 2013 Encore: Its latest stab at attracting a new demographic buyers looking for something other than boat-like cars.
A compact crossover without a specific segment to call it’s own, the Encore is similar to a hermit crab in more than its stubby shape. GM says the car doesn’t have any direct competition, but compares it most closely to the MINI Countryman and the Volkswagen Tiguan.
That might be a problem, though, when factors like style, brand image and performance come into play – as they always do.
Read the complete 2013 Buick Encore review